4 Common Business Challenges and How Business is Using the Arts to Address Them

Saturday, June 15, 1:45 pm - 3:00 pm

This panel session will feature business and arts leaders as they discuss four common challenges businesses of all sizes face as they seek to create a competitive edge and explore how the arts can be leveraged to address them. Explore talent attraction, retention and engagement; creative problem solving, productivity and innovation; advancing DEI initiatives in business, and company brand awareness.

 

Learning Objectives:

  1. Understand the most universally pressing business challenges that the arts are poised to address and understand the shared benefits of collaborative solutions.
  2. Hear case studies of successful business/arts partnerships and why they succeeded.
  3. Learn how to draw on your core competencies and programming to create mutually beneficial partnerships.

#aftacon

Presenters
Amy Webb
Director of Business Programs & Partnerships
Americans for the Arts
New York, New York

In her role as Director of Business Programs & Partnerships at Americans for the Arts, she works to build greater awareness from leaders in the business community about the impact of the arts on reaching their goals. She oversees a portfolio of work designed to reach business leaders with the resources they need to create mutually beneficial partnerships with the arts community across the nation and celebrate those partnerships. This includes managing the Business Committee for the Arts and The National Arts and Business Impact Awards gala. Prior to this, she served as Director of Arts and Business Council of NY. Under her leadership, the council strengthened and expanded visibility for the Diversity in Arts Leadership Internship Program (DIAL), which led to the current national expansion of the program to two additional cities as well as a mid-career DIAL Labs pilot program. Prior to joining the council, Amy worked in Finance at Neuberger Berman where she was instrumental in building a new line of business and volunteered with the Neuberger Berman Foundation, leading corporate volunteer and employee engagement initiatives. Amy received her B.A. degree in Art Therapy from the University of Massachusetts, Amherst and has had a lifelong passion for the arts. A trained dancer and painter, she maintains an artistic practice in her free time.
 

Herman Milligan
former Vice President, Customer Insights & Analysis
Wells Fargo